optimum display guidelines for electric fans

Tuesday, November 26, 2013


Mass display of stand fan


Mass displaying a stand fan, exclusive model should be highlighted and price tag is properly hang with a looplock at the support grill. The exlusive signage should be place below the price tag.

Deskfan mass display

The price tag should be properly hang with looplock on the deskfan right side. Exclusive signage at the right side of an item. And mass display of boxes should be properly facing one direction only with the front label.

Fan high-end model with mini desk fan

Mini desk fan can be displayed with air cooler or tower fan. Proper spacing of shelf to avoid overlapping. And price tag at the right side.

Displaying Stand Fan and Industrial Fan

Regular stand fans are arranged by the most expensive brands to cheapest. Price should be properly hang at the front of the unit on its support grill. Enough spacing in between each unit is observe to avoid crowded display impression.

Same with stand fan, industrial fan should be arranged by the most expensive brand to the cehapest. Price tag is properly hang on grill support and enough spacing between each unit is observe.

The following is an optimum display guidelines for electric fans

1. Air cooler/ Tower / 2 in 1 / Stand fans (regular type) should be on the first rack (visible to customers once they come in at the store) then followed by Industrial stand fans then Desk fans. Orbit, Floor, Wall, Box and Exhaust fans on the last rack. Arranged by the most expensive brand to the cheapest.

2. Zigzag display is not allowed.

3. Exclusive models for mass display should be at the end cap.

4. Display units should not exceed the height of the rack.

5. Every display unit should have a correct price tag or signage and should have a loop lock hanged in front of the unit at the support grill.

6. Every display unit should have a season code sticker attached at the upper right side of the motor.

7. Items, racks &area should always be clean.

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